Why you should invest in your brand identity
Brand Identity is the visual elements of your brand; colours, logo, typefaces and design, the things that help make you instantly recognisable from competitors and engage your customers.
These visuals are used to show your businesses purpose and help to form the image of your business in the customers mind, this can be through:
- The name
- Tone of Voice
- The logo
- Colors, shapes, and other visuals
- The language in advertisements and campaigns
- Interactions with customers
A Brand Identity consultation allows for our strategy team to focus on how we can develop these areas to help your business grow online.